LOGO SHOWCASE
Feast your eyes on this smorgasbord of logos we’ve had the honour of designing, with everything from a Dubai property development to a local app startup with sights set to reinvent the music industry.
Allan Gray Makers
The Allan Gray Makers Programme aims to provide entrepreneurial skills and support to youth pursuing technical or vocational trades. We were asked to develop a logo that injects a sense of esteem into this often unsupported sector. The logo captures the essence of the programme: entrepreneurship for people who make things. It depicts a fingerprint, signifying the personal mark of the artisans and the mark they make in society, while the lines form an ‘M’ for Makers. Not only do these vocational trades play a vital role in their communities, but with the entrepreneurial support of the programme, will have a lasting impact on society.
JG Fellowship
Jakes Gerwel Fellowship is a university scholarship programme that aims to cultivate a new generation of educational leaders who will create system change and achieve quality education for all. The monogram logo design is made up of five pillars that are key to the fellowship and injects a sense of esteem and prestige into the brand, while the colour palette lends a young and vibrant feel.
Acorn Creek
Acorn Creek Lifestyle Estate is an exclusive development designed in harmony with its natural surroundings with balanced living at its heart. This mandala logo design represents the estate’s natural setting and the harmonious lifestyle residents can expect to find. The mandala radiates from within, incorporating elements of the estate, such as oak leaves, indigenous flora, the surrounding mountains and sea, cobblestones, and of course, the creek itself.
Shield IP
We were tasked with creating a logo for Shield IP Corporation, a company that supplies customised tools to the creative industry to aid in the cost-effective creation of intellectual property value. This contemporary logo design features three interlocked shields which represent how the company’s three core products (or shields) merge under one roof.
Hitchat
Hitchat is a music app and streaming service that aims to democratise the music industry for artists and listeners alike. The locally-born app is creating a platform for artists to be discovered with a special emphasis on promoting community-based artists. The logo design represents a speaker and signifies the idea of amplification. This encapsulates how Hitchat is uplifting music by giving artists a platform. The colour palette comprises bright, contemporary colours paired with black, exuding boldness and making a loud statement.